This month I did five discovery calls and every single person (this is not an exaggeration) said the same thing: "I have the course/offering but my messaging is scattered." This issue talks what I learned—and what I'm doing about it..
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The Pattern
Here's what all five of them told me (and it's the same story)
One person had a live course but didn't know how to describe it in her emails. Another had an offer ready but her Instagram didn't match her sales page. Someone else had three different things she was selling but they all blended together so nobody knew which one to buy.
They weren't confused about their business. They were confused about how to talk about it.
And because they were confused, they weren't selling. They were procrastinating. They were doubting. They were thinking maybe they'd figure it out next year instead.
The Realization
Here's what I figured out—clarity is everything
The problem isn't that they don't have enough content. The problem isn't that they need to post more or hire someone else. The problem is clarity.
They need their messaging clear. They need their visuals to match their words. They need to know how to package what they built so people actually understand it and want to buy it.
And they need someone to help them figure it out. Not manage it for them. Not do it for them. But help them get clear so they know how to do it.
yes yes yes.
The Solution
So here's what I'm creating for the next 30 days
We have November and December left. That's 30 days. That's enough time to get you visible and vibrant before the year ends.
Three 45-minute calls over the next month. We dig into your messaging. We make sure your words and your designs match up. We figure out how to package what you know so it actually lands with your people.
You come out of 30 days knowing exactly how to talk about your offer. How to position it. How to sell it.
Going Deeper
The optional add-on: Weekly work critiques
Weekly work critiques for an extra $500. You send me your stuff—emails, copy, designs, whatever you're working on. I send it back with done-for-you edits within 24 hours. We're building this together. You're not guessing. You're not scattering your message. You're collaborating with someone who gets it.
Here is the deal
$500 if you add the weekly edits
I have 5 spots. When they're full, I'm done until January when Tabernacle launches again. This is the time to stop doubting yourself. This is the time to get clear. This is the time to actually start selling.
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Your offer doesn't need to be perfect. It needs to be clear. And I mean truly clear—not borrowed messaging from someone else's Instagram. Not a Canva template that looks like everyone else's. But clear on what's authentically yours.
When you know the heart of your work that deeply and you can say it that precisely, visibility and confidence follow naturally.
If you want in, DM me today. I opened this offer up late last week and already of two of the five spots are gone. Once those five are gone, they're gone.
Let's get you visible and vibrant.
x/Erica
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