What They Need and What You're Saying

I just sent Week 10 recap to my Tabernacle residents. It's all about clarity, case studies, and getting strategic with your messaging.

And I realized something while writing it:

Most of you aren't struggling because you're bad at this. You're struggling because nobody's ever shown you how to audit your own messaging for clarity.

So here's what I want to teach you today.

 

 

Your messaging isn't broken.

You just haven't tested it yet.

Most people create content and hope it lands.

They write an email and send it without asking: 
"Will someone read this and know exactly what I want them to do?"

They design a graphic without asking:
"Does this support my words or compete with them?"

They tell a case study without asking:
"Can someone see themselves in this story?"

And then they wonder why nothing's working.

But :: That confusion? That's not a failure. That's feedback.

Every time someone doesn't understand your message, you're getting information. You're learning where you're being vague. Where you're being inauthentic. Where you're just nodding along instead of actually moving people to action.

 

 

Here is what I do

I audit messaging for clarity

When someone works with me, one of the first things I do is ask for a full debrief before we get on our first call so we don't spend 45 minutes getting me up to speed. Then I look at their actual content. Their emails. Their sales pages. Their Instagram captions. Their case studies.

And I ask:
"Can someone read this and know exactly what you want them to do?"

Nine times out of ten, the answer is no. Not because the content is bad. But because it's not the full story.


So while I’m auditing, I’m also thinking about the context that might not be visible yet.

Maybe the case study teaches something but doesn't show the transformation. Maybe the email has good information but no clear call to action. Maybe the design is pretty but it's fighting against the message instead of supporting it.

That's what we fix together and what you can learn to do on your own the next time.

 

 

It is already November 9th!

You're running out of time to get clear before the new year

We're in the final stretch of the year. November and December are here. And so many of you are sitting on offers that COULD BE selling but you're not pulling the trigger because your messaging doesn't feel right.

You're doubting. You're procrastinating. You're thinking maybe next year you'll figure it out.

But you don't need to wait.

You need clarity. And clarity doesn't take months. It takes someone who knows how to ask the right questions and help you see what's actually blocking people from understanding you.

 

 

This Is Exactly What My Newest Offering Is Meant To Do.

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Three 45-minute calls where we audit your messaging, we test it for usefulness, we make sure your case studies are working, and we get your visuals and your words aligned.

You don't come out with perfect content. You come out with clear content. Content that moves people to say yes.

Optional:  Add weekly work critiques and I am literally in your files doing the Lord's work! You send me your email. I audit it for clarity. You send me your case study. I help you tighten it. You send me your design. I make sure it's supporting your message, not fighting it.

$997 for the three calls

$1,497 if you add the weekly edits

I have 2 spots left. When they're full, I'm done until Tabernacle launches in January.

GRAB YOUR SPOT HERE