Can Your Students Explain What They Learned in One Sentence?

Teaching everything you know doesn't make your course better—it makes students quit. Below: The curriculum design session that simplified a 12-week course without dumbing it down.
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The Challenge
Angie's Curriculum Problem
Angie's building a 12-week course for burned-out teachers. She's got the research, the methods, the practices. She came to our session ready to start scripting videos.
I stopped her.
If she had started recording, she would have created 40+ videos teaching everything she knows. Her students would get overwhelmed. They'd stop finishing modules. And Angie would wonder why her incredible curriculum wasn't getting results.
The problem wasn't her content. The problem was she hadn't designed it yet.
The Question Course Creators Skip
What We Built
Before Angie records a single video, we asked one question most course creators never ask:
"Can your student explain what they learned in one sentence?"
Not a paragraph. Not "a lot of good stuff." One sentence.
We looked at her Week 1 and Week 2 curriculum. Here's what she was trying to teach:
Week 1: Two questions for self-awareness, body scan awareness, setting daily intentions, sustainable practice habits, crisis breath technique
Week 2: Energy awareness, what drains vs. energizes you, working with your natural rhythms, protecting your energy, building awareness
When I asked Angie: "What did your students learn in Week 1?" She couldn't answer in one sentence. Neither could her students.
That's the problem.
So we simplified. Drastically.
New Week 1: The two questions (How am I feeling? What do I need?) + The body check + The pause
New Week 2: What drains you vs. what energizes you + The 2pm truth + The morning anchor
Now when I ask: "What did you learn in Week 1?" The answer is clear: "I learned to ask myself two questions and check my body before I react."
That's memorable. That's teachable. That's what gets results.
The rest? Bonuses. Advanced modules. Private coaching upsells.
For My Paid Family
The Full Curriculum Design Process
[This section covers what we actually did and includes a design-before-you-create checklist exclusive for paid subscribers]
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